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  Academics  —  Courses + Programs  —  Master Course Outlines

MGMT135 Business Communication

Department of Business, Innovation, and Legal Studies: Management

I. Course Number and Title
MGMT135 Business Communication
II. Number of Credits
3 credits
III. Number of Instructional Minutes
2250
IV. Prerequisites
Writing Placement score of 6 or better or COMP107 (C or better)
Corequisites
None
V. Other Pertinent Information

This course satisfies the General Education requirement in Writing.
This course satisfies the General Education requirement in Information Literacy.
This course satisfies the General Education requirement in Critical Thinking.

VI. Catalog Course Description
The strategies and techniques of writing letters, memos, and reports are emphasized. Students will develop and refine these skills through assignments that include positive letters, negative letters, and other types of business messages. An analytical business report is assigned to apply principles for writing a business research report.
VII. Required Course Content and Direction
  1. Course Learning Goals

    Students will:

    1. identify effective techniques and writing styles for letters, memorandums, and reports in business;
    2. demonstrate the usefulness of pie charts, bar charts, line charts, tables, and other graphic aids found in business reports;
    3. write letters, memorandums, and reports using correct format [Writing];
    4. write a formal business report using primary and/or secondary data [Writing];
    5. analyze business report data;
    6. find, evaluate, and ethically use information in a variety of formats for the purpose or writing a business research report. [Information Literacy]
    7. read critically, analyze and interpret information, and construct logical, well-supported positions in a business research report [Critical Thinking].
  2. Planned Sequence of Topics and/or Learning Activities

    The following topics are presented:

    1. communicating in the new world of work
    2. expanding communication power: listening, nonverbal, and intercultural skills
    3. analyzing, anticipating, and adapting techniques in the writing process
    4. researching, organizing, and composing in the writing process
    5. revising, proofreading, and evaluating in the writing process
    6. writing direct business letters
    7. writing direct memos
    8. writing negative newsletters
    9. writing persuasive and sales messages
    10. writing goodwill and special messages
    11. writing reports and proposals
    12. report organization and presentation
    13. typical business reports
    14. proposals and formal reports
    15. preparing effective oral presentation
    16. employment communication
  3. Assessment Methods for Course Learning Goals

    The assessment of course learning goals is based on quizzes, written assignments, tests, and a written analytical business research report.
  4. Reference, Resource, or Learning Materials to be used by Student:

    See course syllabus.

Review/Approval Date - 2/06; Core Goals/Objectives added - 4/04; Updated 4/06; Revised 1/2010; New Core 8/2015

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Newtown | 215-968-8000
275 Swamp Road, Newtown, PA 18940
Bristol | 267-685-4800
1304 Veterans Highway Bristol, PA 19007
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One Hillendale Rd, Perkasie, PA 18944
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