Management/Marketing:General Emphasis
Occupational Major
This associate degree program qualifies graduates to compete for entry-level management and/or marketing positions, depending upon which business electives are chosen. Students who are considering transferring to a baccalaureate institution should be aware that decisions on transferability of courses are made by the baccalaureate institutions and differ from school to school. Program requirements can be completed in a two-year period of full-time study.
Department of Business Studies
Penn 401 • Phone (215) 968-8227
Curriculum Code No. 2015
Graduates seek employment in positions with job titles such as management trainee, sales representative, job supervisor, and researcher. Graduates of this program are able to
- utilize accounting information as a management tool in planning and controlling business operations;
- demonstrate knowledge of how to market a product, service or idea;
- exhibit a knowledge of the terminology of the field in order to communicate orally with customers, employers and supervisors;
- read and interpret business, periodical and technical reports; and
- create written reports on job-related problems.
Degree Course Requirements
| ACCT103 | Introductory Accounting | |
| or | ||
| ACCT105 | Financial Accounting F | 3/4 |
| CISC110 | Introduction to Information Systems F | 3 |
| COMM110 | Effective Speaking F,2 | 3 |
| COMP110 | English Composition I A,F,1 | 3 |
| MGMT100 | Introduction to Business 3 | 3 |
| MGMT120 | Business Mathematics A,F,4 | |
| or | ||
| MATH117 | Finite Mathematics for Business A,F,4 | 3 |
| MGMT130 | Business Law | |
| or | ||
| MGMT180 | Legal Environment of Business | 3 |
| MGMT280 | Cooperative Education-Management F | |
| or | ||
| MKTG280 | Cooperative Education-Marketing F | 3 |
| MKTG100 | Principles of Marketing F | 3 |
| MKTG200 | Advertising | 3 |
| OADM110 | Business Communication A,F,1 | 3 |
| PSYC125 | Stress Management 5 | 3 |
| Cultural Perspectives B | 3 | |
| Accounting Elective D | 3/4 | |
| Business Electives C | 15 | |
| INTG285 | Integration of Knowledge E,F,6 | 3 |
| 60/61/62 |
Recommended Semester Sequence
The recommended course sequence is designed for full-time students who average 15 credit hours per semester. Students may need more time to complete program requirements based on placement testing. This additional time will entail some adjustments to the recommended sequence.
First Semester |
|||
| ACCT103 | Introductory Accounting | ||
| or | |||
| ACCT105 | Financial Accounting F | 3/4 | |
| CISC110 | Introduction to Information Systems F | 3 | |
| MGMT100 | Introduction to Business 3 | 3 | |
| OADM110 | Business Communication A,F,1 | 3 | |
| Cultural Perspective | 3 | ||
| 15/16 | |||
Second Semester |
|||
| Accounting Elective D | 3/4 | ||
| MKTG100 | Principles of Marketing F | 3 | |
| Business Elective C | 3 | ||
| COMP110 | English Composition A,F,1 | 3 | |
| MGMT120 | Business Mathematics A,4 | ||
| or | |||
| MATH117 | Finite Mathematics for Business A,F,4 | ||
| 15/16 | |||
Third Semester |
|||
| PSYC125 | Stress Management 5 | 3 | |
| COMM110 | Effective Speaking F,2 | 3 | |
| MKTG200 | Advertising 6 | 3 | |
| Business Electives C | 6 | ||
| 15 | |||
Fourth Semester |
|||
| MGMT130 | Business Law | ||
| or | |||
| MGMT180 | Legal Environment of Business | 3 | |
| MGMT280 | Cooperative Education-Management F | ||
| or | |||
| MKTG280 | Cooperative Education-Marketing F | 3 | |
| Business Electives C | 6 | ||
| INTG285 | Integration of Knowledge E,F,6 | 3 | |
| 15 | |||
A Placement testing required.
B Any of the following may be chosen: HIST111, HIST112, HIST151, HIST152, HUMN111, HUMN113, HUMN114.
C Any course with a prefix of ACCT, HRIM,LAWS, MEDA MGMT, MKTG, OADM, or REAL may be chosen
D Any of the following may be chosen: ACCT105, ACCT106, ACCT110,
ACCT120, ACCT130.
E Any INTG course may be chosen.
F Course requires prerequisite
1 Satisfies College Writing requirement.
2 Satisfies Creative Expression.
3 Satisfies Social Perspectives.
4 Satisfies College level Mathematics or Science.
5 Satisfies Personal Health.
6 Satisfies Writing Intensive requirement.
* Students who do not seek the associate degree may earn the legend “Major Requirements Satisfied” on their transcripts by successfully completing all of the courses listed in the major except three credits of Cultural Perspectives, three credits of College level Mathematics, Integration of Knowledge and Personal Health. Credits exceeding the required minimum cannot be used to satisfy required credits in the other course requirements.
