MKTG125 Fashion Goods Production (Experimental)
Department of Business, Innovation, and Legal Studies: Business Studies Department Archive
- I. Course Number and Title
- MKTG125 Fashion Goods Production (Experimental) Course No Longer Offered
- II. Number of Credits
- 3 credits
- III. Number of Instructional Minutes
- 2250
- IV. Prerequisites
- None
- Corequisites
- None
- V. Other Pertinent Information
- None
- VI. Catalog Course Description
- This course will identify the prevailing influences on contemporary textile products; the design elements and principles for textile products; and the post-purchase care of textile products. Prevailing influences may include political, economic, social, technological, psychological, cultural, and demographic.
- VII. Required Course Content and Direction
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Course Learning Goals
Upon the successful completion of this course, the student will be able to:
- describe the impact of social, psychological, cultural, and demographic factors on customer acceptance of softgoods;
- describe the relationships between human development and fashion goods production;
- identify art components in textiles and softgoods;
- identify basic consumer needs in fashion goods production; and
- identify factors relating to consumer selection of softgoods.
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Planned Sequence of Topics and/or Learning Activities
- Influences on Customer Fashion Goods Production:
- American cultural influences
- social influences
- psychological influences
- target market influences
- fashion industry influences
- physical influences
- Softgoods Design Elements and Principles:
- color
- texture
- space
- form
- shape
- line
- principles of design (balance, proportion, emphasis, rhythm, unity)
- fabric design
- Customer Fashion Goods Production Factors:
- fit
- quality
- care
- planning
- purchasing
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Assessment Methods for Course Learning Goals
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Reference, Resource, or Learning Materials to be used by Student:
The materials to be employed in this class may include any of the following current publications:
- Business magazines and papers
- Fashion magazines, catalogs, and newspapers
- Marketing magazines
- Retail site visits
- Field trips
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Review/Approval Date - Unavailable; New Core 8/2015; Deactivated 9/2018